Bulls Licensing will enhance the Emoji Brand’s presence in Northern Europe.

EUROPE–The Emoji Company and Bravado U.K. have tapped Scandinavian licensing agency Bulls Licensing to represent the Emoji brand in the Nordics as well as Mexican textile producer Baby Mink to develop a line of blankets.

Bulls Licensing will leverage its reputation in the Nordic region to promote awareness of the Emoji brand across Sweden, Finland, Norway and Denmark.

”Our new partnership with Bulls Licensing will guarantee wide coverage for our brand throughout the Nordics,” says Marco Hüsges, chief executive officer, The Emoji Company. “We are excited about this new partnership with Bravado  and Bulls Licensing which will guarantee a substantial growth and future development for the Emoji brand in the region.”

Meanwhile, Baby Mink will develop a range of polar fleece blankets in a variety of sizes including throw, single and double.

“We are pleased to announce this significant partnership with Baby Mink, modern and flashy blankets were developed especially for winter season, available in all sizes. Baby Mink is the Mexican leader in its category and develops high quality blankets with amazing designs” says Hüsges.

The Emoji blanket collection is available at a variety of retailers in Mexico including Liverpool, Sears and Grupo Control.