Zodiak Rights, the international division of Zodiak Media Group, has appointed Jennifer Lawlor as senior vice president of strategy and planning for consumer products. She will be the company’s first senior vice president of strategy and planning and will oversee the brand strategy across Zodiak’s entire U.K. portfolio.
Lawlor joins Zodiak Rights from MTV/Nickelodeon Consumer Products where she held the position of vice president, emerging markets and business development, EMEA. Prior to joining Nickelodeon, Lawlor was vice president of marketing and licensing for 4Kids Entertainment.
“Lawlor is an absolute key hiring for us as we grow and develop our consumer products business in both the kids and non-kids areas,” says Matthew Frank, chief executive officer of Zodiak Rights. “Her knowledge and experience of rolling out global brands is second to none and I know she will be a major asset to us just as the Zodiak portfolio of brands is expanding so rapidly.”
