Garfield licensor Paws signed on for a two-month promotion of kids’ meals in select Wendy's restaurants. The promotion, which runs Feb. 20-April 15, follows other Garfield promotions at Wendy's in 2003, 2006 and 2009.
During the promotion, kids will receive one of three Garfield-themed color activity packs with coordinating stickers and two crayons, created by Just 4 Fun Kids & Family Marketing. Wendy's will support the promotion with point-of-purchase signage, coloring sheets and kids’ meal bags.
Participating Wendy’s locations include Aruba, the Bahamas, Cayman Islands, Guam, Costa Rica, Dominican Republic, Dubai/UAE, El Salvador, Guatemala, Honduras, Indonesia, Jamaica, New Zealand, Panama, Philippines, Venezuela, Qatar, Singapore, Turkey, Trinidad, Tobago, the U.S. Virgin Islands and select locations in Mexico.