Warner Bros. Consumer Products, dog behavior expert Cesar Millan and Scooby-Doo have partnered to create the Scooby-Doo and Cesar Millan National Family Pack Walk, which will be held Sunday, Oct. 30, at Lake Balboa Park in Van Nuys, CA.
One hundred percent of the proceeds from the event will be donated to the Millan Foundation, which provides humane education programs and promotes animal welfare by supporting the rescue, rehabilitation and re-homing of abused and abandoned dogs.
The event will feature Scooby Halloween-themed activities from key Warner Bros. partners, licensees and charitable sponsors, including a reading lounge, a screening room, video and online games, a photo booth, a scavenger hunt, a Halloween doggie costume contest, an off-leash doggie agility and training course, presentations by dog experts, a meet-and-greet with costume characters and snacks for everyone.
“This is the second time WBCP and Scooby-Doo have partnered with Cesar Millan in a pack walk event and we couldn’t be happier to help host this wonderful experience,” says Karen McTier, executive vice president, domestic licensing and worldwide marketing, Warner Bros. Consumer Products. “Millan is dedicated to creating balanced relationships between dogs and the entire family and truly personifies the love that owners have for their canine companions. Together, we have created an entertaining, family-friendly event in order to raise money for a fantastic cause.”
“This is a movement towards reconnecting ourselves with our dogs and our dog community. It is more meaningful than just walking a dog,” says Millan. “I want it to be symbolic of being part of a community and group that is focused on building healthy relationships with their dogs and each other.”