V&S Entertainment signed a deal with VMC Accessories for a range of dress up and accessories based on the Everything's Rosie brand. The line will hit stores next year.
VMC will make a wide range of Rosie products including dress up costumes, headwear, scarves, mittens, gloves and sunglasses.
Existing partners include Vivid Toy Group, Egmont, NBC Universal, Blues Clothing, Roy Lowe & Sons, TDP Aykroyds, Vogue International, Worlds Apart, Zap and Zeon; categories include toys, DVDs, board games and puzzles, apparel, bedding, lunchware, bags and publishing.
“We are delighted that VMC Accessories has joined the Everything’s Rosie licensing lprogram,” says Julie Quirke, director of Licensing at V&S Entertainment, “this adds to a rapidly increasing list of top quality licensees, underlining the wide ranging appeal and strong support for the brand across multiple categories.”