April 6, 2018
The agreement will see a variety of lottery games including instant scratch, terminal-based and Internet-based lottery games feature popular Univision programs such as “Nuestra Belleza Latina,” “¡Mira Quién Baila!” and “El Chapulin Colorado.” Other Univision brands may be added to the agreement at a later date.
“This agreement with MDI offers us another opportunity to expand Univision’s incredible portfolio of brands in ways that are relevant to today’s consumers,” says Francisco Arenas, vice president, consumer products, Univision Communications. “We look forward to working closely with MDI to create engaging games that maintain our already deep relationship with Hispanics.”
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