Twilight Saga Tops LIMA Awards

.qwer { font-family: Verdana, Geneva, sans-serif; font-size: 9px;}body32 { font-family: Arial, Helvetica, sans-serif;}body32 { font-size: 10px;}The Twilight Saga: New Moon took this year's LIMA Overall Best Licensing Program of the Year, in add

April 6, 2018

Twilight Saga Tops LIMA Awards
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The Twilight Saga: New Moon took this year's LIMA Overall Best Licensing Program of the Year, in addition to a number of other honors. Collecting the award are Marc Mostman, Most Management; Nancy Kirkpatrick, Summit Entertainment; and Russell Binder, Striker Entertainment.

The Twilight Saga: New Moon from Summit Entertainment took the top honor as the 2009 Overall Best Licensed Program of the Year at the International Licensig Excellence Awards in Las Vegas.

LIMA presented 16 awards at the Mandalay Bay Convention Center. In addition, Alan G. Hassenfeld and the late Stephen Hassenfeld of Hasbro were inducted into the LIMA Licensing Industry Hall of Fame.

The winners by category were:

ART

  • Best Art Program: Paul Frank
    • Best Art Licensee: LF USA's Kids Headquarters Investments Division for Paul Frank apparel

      CHARACTER/TOY BRAND

      • Best Character/Toy Brand Program: Barbie (Mattel)
        • Best Character/Toy Brand Licensee – Hard Goods: Digital Blue for LEGO electronics
          • Best Character/Toy Brand Licensee – Soft Goods: Mighty Fine for Peanuts T-shirts

            CORPORATE

            • Best Corporate Brand Program: Food Network
              • Best Corporate Brand Licensee – Hard Goods: Creative Designs International, a division of Jakks Pacific, for Black & Decker Junior role-play products
                • Best Corporate Brand Licensee – Soft Goods: Adidas Originals for Vespa footwear and apparel

                  FILM, TELEVISION, CELEBRITY OR ENTERTAINMENT

                  • Best Film, Television, Celebrity or Entertainment Program: The Twilight Saga: New Moon
                    • Best Film, Television, Celebrity or Entertainment Licensee – Hard Goods: Cardinal Industries for The Twilight Saga: New Moon The Movie Board Game
                      • Best Film, Television, Celebrity or Entertainment Licensee – Soft Goods: National Entertainment Collectibles Association for The Twilight Saga: New Moon apparel and accessories

                        SPORTS AND SPORTS-THEMED ENTERTAINMENT

                        • Best Sports and Sports-Themed Entertainment Program: ESPN
                          • Best Sports and Sports-Themed Entertainment Licensee: Electronic Arts for FIFA video games

                            PROMOTION

                            • Best Licensed Promotion: Scrabble at Subway (Hasbro)

                              RETAILER

                              • Best Retailer: Nordstrom for The Twilight Saga: New Moon

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