April 6, 2018
Vivid’s marketing and licensing director Emma Sherski says: “The Owl has a merciless charm that appeals to everyone’s mischievous side and we immediately likened the character and the opportunity to that of global hits Flat Eric and the Crazy Frog. We are fast tracking production of a range of plush toys for this Christmas to reach territories where The Owl is already a hit including UK, France, US and the Nordic region”
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