Self-service wish list kiosks have begun hitting Toys"R"Us stores throughout the U.S. in time for the holiday shopping season.
The service allows parents and children the ability to create a wish list in stores or online, and then print their list at TRU locations. In addition, shoppers can browse and select products with scanning devices to create or update existing wish lists.
In other news, TRU has donated $50,000 in gift cards to the Make-A-Wish Foundation for children with life-threatening medical conditions.
"At Toys"R"Us, we understand the joy of creating Christmas wish lists and want to provide a helpful way to assist gift-givers in selecting the perfect presents. We're pleased to offer another convenient way for time-strapped shoppers to 'wow' kids on Christmas morning," says Greg Ahearn, senior vice president of marketing and e-commerce at Toys"R"Us. "At the same time, our associates nationwide look forward to making the holiday wishes of some courageous children come true again this year through our extended relationship with the Make-A-Wish Foundation."