Toys "R" Us Selects Ad Agency

Toys “R” Us, U.S. appointed Hill, Holliday as lead creative advertising agency for its 586-store division. The account team will be based in Boston and will oversee strategic planning and creative development for television and radio adve

April 6, 2018

Toys “R” Us, U.S. appointed Hill, Holliday as lead creative advertising agency for its 586-store division. The account team will be based in Boston and will oversee strategic planning and creative development for television and radio advertising. Mediaedge:cia will continue to handle media buying responsibilities for Toys “R” Us, U.S. In other news, Toys “R” Us and the Toys “R” Us Children’s Fund raised $1.1 million as part of the company’s nationwide campaign to benefit Autism Speaks.



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