TLC Looks to Extend Jeep Program

After a successful summer placement of the Jeep brand at Old Navy, The Licensing Company is looking to expand the car brand into additional softline categories.The line of toddler boy’s t-shirts featuring the Jeep at Old Navy stores in the U.S. duri

April 6, 2018

The line of toddler boy’s t-shirts featuring the Jeep at Old Navy stores in the U.S. during July and August saw above average sell-though, and TLC is now looking for other partners to continue to expand the brand into apparel and accessories.

In addition to apparel, the Jeep U.S. licensing program includes strollers, gear, toys and games.

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