April 6, 2018


The Joester Loria Group, exclusive licensing agent for PepsiCo North America, has announced a new food extension deal for the Sierra Mist and Mug brands.
In partnership with Kisko, the two brands will appear in a new line of freezer bars, hitting shelves spring 2013 in the U.S. and Canada.
The Sierra Mist bars will come in assorted flavors including Lemon-Lime, Cranberry Splash and Strawberry Kiwi Splash; the Mug line will feature both root beer and cream soda bars.
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