ThunderCats Add Four U.K. Partners

TV Mania is on-board for children’s apparel; Cooneen has taken the license for children’s nightwear and underwear; Zeon plans a range of watches, bags and gifts for adults and children which will feature classic artwork and imagery from the new “ThunderCats” series; and Gemma International will be bringing a range of paper party wear, greeting cards and gift wrap to market.

“The fact that we’ve signed nine licensing deals before the new ‘ThunderCats’ TV series has even been broadcast is an great indication of our partners' faith in the potential of the ThunderCats franchise," says Paul Bufton, general manager, Warner Bros. Consumer Products U.K. "Whilst ThunderCats is being treated as an exciting new brand for boys, it is the only property competing in this space that also benefits from the nostalgic and powerful endorsement of parents who enjoyed ThunderCats as kids and are now thrilled to have the opportunity to share it with their own children.”