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Three Stooges Sign Co-Branding Deal

The Experts in Marketing secured a deal with C3 Entertainment, the rights holder to all of the Three Stooges brands, and Columbia Pictures for a radio and television campaign in support of Roto-rooter. The national North American campaign shows the classi

The national North American campaign shows the classic Three Stooges short “A Plumbing we will Go,” and launched March 1.

“Since 1935, Roto-rooter has used comedy in their campaigns,” says Jay Masinick, president and chief executive officer, Experts in Marketing. “Now with the release of the new Three Stooges movie directed by the Farrely brothers and premiering April 13, we feel it was the perfect time and fit for Roto-rooter to hire the world’s funniest spokespersons. The spots are funny and extremely memorable.”

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