Team Baby Entertainment, the children’s sports production company majority owned by Michael Eisner’s The Tornante Company, retained licensing agency 206 to develop and implement a promotional and retail partnership strategy. The company

April 6, 2018

1 Min Read

Team Baby Entertainment, the children’s sports production company majority owned by Michael Eisner’s The Tornante Company, retained licensing agency 206 to develop and implement a promotional and retail partnership strategy. The company currently has licenses with Major League Baseball, National Basketball Association, NASCAR, and the NCAA. The initial DVD series currently features more than 25 titles, ranging from the college-themed Baby Irish (Notre Dame), Baby Longhorn (University of Texas), and Baby Wolverine (University of Michigan), to professional sports-focused releases including New York Yankees Baby, Red Sox Baby, NASCAR Baby, and Dallas Mavericks Baby. Team Baby is currently in development on an animated television series as well as a music CD collection.

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