Joy Tashjian Marketing Group has signed two new licensees for Gogo’s Crazy Bones.
Calendar Holdings will create Gogo’s calendars and Nanco has signed on for amusement plush.
The two newest licensees join a list that include Jonic Distribution North America for Gogo’s collectibles, Game Mills for video games, Hybrid Apparel for t-shirts, Mad Dog Concepts for sleepwear and National Entertainment Network for plush.
The “Gogo’s Crazy Bones” video game for Nintendo DS was released this spring, and features more than 70 puzzles and 30 digital Gogo’s to collect.
“We are delighted to announce the addition of Calendar Holdings and Nanco to our growing list of Gogo’s Crazy Bones licensees,” says Joy Tashjian, founder, JTMG. “As the brand has attracted since the launch of its licensing program, both companies are category leaders with impressive retail clout.”
Reminiscent of jacks, Gogo’s Crazy Bones are collectible figures that are used for competitive games as they actively promote math and social skills. The brand is owned by Magic Box International and PPI Worldwide Group.