Sephora will launch an exclusive beauty collection based on Sanrio's popular Hello Kitty brand called 'Hello Kitty Beauty.' The collection includes palettes for the eyes, lips and face; nail laquers; fragrances; and an accessory collection including brushes, clutches and more. Products will hit stores this month.
"The 'Hello Kitty Beauty' collection captures the true essence of Hello Kitty in a classic, fun and sophisticated way," says Janet Hsu, president of Sanrio. "Developed collaboratively with Sephora, 'Hello Kitty Beauty' combines iconic designs, collectible accessories and original formulas inspired by Hello Kitty. The new line is the ultimate collection for Hello Kitty fans and beauty insiders alike."