Sanrio Signs Twenty10 Footwear

The debut line will feature ballet flats, wedges, shearling lined boots, high and low top sneakers, rain boots and a wide selection of sandals.

“We are paying Hello Kitty all the respect we can,” says Alain Malka, owner of Twenty10 Footwear. "The result is a product comprised of the highest quality materials and superb craftsmanship. We are proud to say our product is just the right amount of kawaii to bring a smile to anyone's face.”