Saban Brands has named Dream Theatre exclusive licensing agent for the Power Rangers Samurai brand in India. Additionally, MarVista Entertainment has licensed the broadcast rights to Nickelodeon India for the territory.
Dream Theatre will launch products across apparel, stationery, bags and luggage and back-to-school. The products will be available in leading chain, kids and toy stores across India.
Nickelodeon India has picked up all 700 episodes of the show, both the classic “Power Rangers” and “Power Rangers Samurai.” The channel is available in over 34.2 million households in the country as a 24-hour pay channel in Hindi, with the option of English, Tamil and Telugu audio feed on DTH.
“The addition of Dream Theatre and Nickelodeon India to our powerful team of licensing and broadcast partners across the globe further strengthens the position of Power Rangers Samurai in the boy’s category,” says Kirk Bloomgarden, senior vice president, international licensing, Saban Brands. “India is a significant market with tremendous growth potential, and we look forward to working with our new partners to expand the brand’s presence in this region.”
“We are delighted to work with Saban Brands and represent Power Rangers Samurai in India," says Jiggy George, founder and chief executive officer, Dream Theatre. "With its iconic status and ever growing popularity, we are very bullish on Power Rangers Samurai taking the Indian market by storm and proud to have such a powerful brand in our portfolio.”