U.K. animal welfare charity the RSPCA has announced the latest addition to its burgeoning licensing program–a line of gift items from Benchmark Brands.The range launched this week and includes an e-reader case, a purse, a foldaway shopping bag, a travel set with passport cover and luggage labels, a large wash bag and a cosmetics bag.
The new range is based on the RSPCA’s Harmony woodcut print style and will be sold at gift shops, garden centers, independent retailers and department stores throughout the U.K.
“Benchmark has perfectly adapted the Harmony style and the RSPCA message about helping animals to this charming range of gift items,” says Cathy Snow, licensing manager, the RSPCA. “Not only are they useful and attractive gifts but the sale of the gifts supports our work and promotes our message about helping animals.”
The RSPCA is also looking at, or has already signed, additional deals in apparel, giftware, toys, housewares, stationery, greeting cards, publishing, wild animal food and pet accessories.
