Brand Licensing Europe, the Advanstar-organized licensing exhibition, has confirmed that NPD Group, Planet Retail and GfK have become its Knowledge Partners for this year’s show, taking place in London Oct. 16-18. NPD Group is a leading global provider of consumer and retail market research; Planet Retail is one of the world’s leading retail intelligence providers; and GfK is one of the largest market research companies in the world, and joins the show for the first time this year.
All three organizations will contribute to the event’s content program, as well as participate in a press conference on the first morning of the show and in panel discussions at the Licensing Academy.
“We are delighted to be working closely with such prestigious partners who can offer unrivalled knowledge and insight about the market, benefiting our visitors, exhibitors and the industry as a whole,” says Jessica Blue, show director, Brand Licensing Europe.
Registration for the 2012 Brand Licensing Europe exhibition is now open at www.brandlicensing.eu. The latest show news and updates are available via Twitter: @bleurope.