Posh Paws' Puppy Love plush, licensed by DCD Publishing, has launched in Tesco, Toys"R"Us and Birthdays. In addition, more licensees have signed up for the program.
New on board are Garments for apparel and Wesco for clocks and watches, with products due to launch in 2011.
The plush puppies from DCD sing the original hit "Puppy Love" written by Paul Anka for entertainer Donny Osmond.
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