Editorial Planeta (Castilian version) and Grup 62 (Catala version) are on board to release 16 book titles in the next two years, including electronic books, as Imira ramps up the licensing program for the internationally distributed series.
Imira is also rolling out the Lucky Fred cross-platform app, which features an interactive, geo-localized alien hunt.
The animated TV series has been sold in more than 155 territories worldwide.
Imira is presenting Lucky Fred in Booth 6127 at Licensing Expo this week in Las Vegas, Nev.
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