PPW Toys, under license from Hasbro, will debut new co-licensed Mr. Potato Head collectible figures at Toy Fair 2011.
The new line includes Mr. Potato Head collectible figure sets based on the classic Star Trek television show, from CBS Consumer Products; "The Wizard of Oz" classic film from Warner Bros. Consumer Products; and "The Three Stooges" from C3 Entertainment.
"We have found a niche market for these collectible figures," says Dean Gorby, business manager for PPW Toys. "With the momentum generated from our Mr. Potato Head Sports Spuds, Kiss and Elvis Presley sets, our fans are eager to see what we will introduce next. By combining classic brands with one of Hasbro's beloved characters, we appeal to collectors of all ages."