Poppy Cat Line Gets Sales Boost

Sales of Poppy Cat toys and books increased 17 percent after Coolabi hosted a launch event for the new line at John Lewis’ London flagship store.The event was hosted by Poppy Cat and the voice of the character, Joanna Page, and was attended by blogg

April 6, 2018

Poppy Cat Line Gets Sales Boost
PoppyCat.jpg

Sales of Poppy Cat toys and books increased 17 percent after Coolabi hosted a launch event for the new line at John Lewis’ London flagship store.

The event was hosted by Poppy Cat and the voice of the character, Joanna Page, and was attended by bloggers, toy reviewers and fans of the show. The event featured product previews, reading sessions and coloring zone for kids.

“Poppy Cat and Joanna Page did a fantastic job in promoting the new toys and books,” says Natasha Dyson, head of licensing, Coolabi. “We are thrilled that sales of the products have increased and that the Poppy Cat fan base has grown as a result.”

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