In France and its territories, Switzerland, Belgium, Luxemburg and the Netherlands, the property is handled by Plus Licens & Design in Paris.
"We feel confident that the competence and experience of Sofia Noguera and her staff will build the MoshiMoshiKawaii brand in Spain and Portugal," says Peder Tamm, Plus Licens president. "Already a publishing success in France and growing strongly also in the merchandising market, MoshiMoshiKawaii has all chances to become a phenomenon also on the Iberian Peninsula."
The France-based publishing program is expanding into other European territories, including Russia where Astrel will launch
titles for spring 2009. A merchandising program covering key categories is also being rolled out, initially focusing on France, the Nordic countries and Russia.
Subscribe and receive the latest news from the industry.
Join 62,000+ members. Yes, it’s completely free.