Il Mondo dei Magiki features a range of small horses with each series of the collection—Magiki del Cuore and dei Fiori e delle Stelle—dedicated to a specific theme that can be found in the form, color and character of each horse. De Agostini Editore launched the line in 2009, which is available at kiosks. The property is also supported by an interactive website with games and activities. Planeta Junior will handle all licensing categories, including apparel, merchandising, back-to-school, toys, gifts, albums and stickers.
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