Paramount Licensing unveiled several new apparel programs with licensing partners at last week’s MAGIC show in Las Vegas. They include:American Classics for The Godfather—A line of T-shirts based on iconic images from The Godfather, now in

April 6, 2018

1 Min Read

Paramount Licensing unveiled several new apparel programs with licensing partners at last week’s MAGIC show in Las Vegas. They include:

  • American Classics for The Godfather—A line of T-shirts based on iconic images from The Godfather, now in its 35th anniversary year. Retail distribution: Specialty, mid-tier.

  • NECA for Sweeney Todd —NECA is producing a broad range of product based on the recently released film Sweeney Todd, starring Johnny Depp. Apparel includes a hoodie, tote bag, beanie hat, and T-shirt. Retail distribution: Specialty, mid-tier.

  • 80stees.com for Paramount Classic Titles—A variety of T-shirts celebrating film titles from Paramount’s extensive film library, including Anchorman: The Legend of Ron Burgundy, Bad News Bears, Ferris Bueller’s Day Off, Footloose, Old School, and The Warriors. Retail distribution: Online only.

  • Steve and Barry’s for Paramount Classic Titles—A variety of apparel, including T-shirts, tank tops, polo shirts, button-front shirts, sweatshirts, jerseys, jackets, athletic pants, shorts, hats, underwear, sleepwear, all celebrating well-known Paramount film titles, including Airplane!, Anchorman: The Legend of Rob Burgundy, Old School, Road Trip, Tommy Boy and Top Gun. Retail distribution: Exclusive to Steve and Barry’s University Sportswear Stores.

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