Nickelodeon has named Playmates Toys the toy partner for the network’s all-new CG-animated “Teenage Mutant Ninja Turtles.” Currently in production at the Nickelodeon Animation Studio in Burbank, Calif., the show is set to premiere next fall, with a feature film to follow from Paramount Pictures.
The toy line will launch next fall in the U.S. and Canada to support the series premiere on Nickelodeon, and will be available in most international markets in 2013. Playmates’ U.S. launch of the toy line will coincide with the premier of the Nickelodeon series.
Marketing and distribution partners appointed for the respective territories are Headstart (Australia), Spin Master (Canada), the Giochi Preziosi group (Belgium, France, Greece, Italy, the Netherlands, Spain, Turkey, the U.K.), Stadlbauer (Germany, Austria, Switzerland) and Toy Triangle (Middle East and North Africa).
