Nickelodeon & Viacom Consumer Products joined with Shutterfly Inc. in a licensing agreement to create and distribute a new line of personalized Shutterfly products. The offerings will feature three of Nickelodeon’s most popular animated children’s characters: Spongebob Squarepants, Dora the Explorer, and Diego from “Go, Diego, Go!” Available only at Shutterfly beginning November 2007, Nickelodeon’s iconic characters will appear on the largest selection ever offered of Shutterfly licensed products, including Photo Books, Adventure Books, Greeting Cards, and Photo Cards. This partnership significantly expands Shutterfly’s licensed product portfolio, and enables parents to create personally customized digital photo products and gifts that combine favorite home images with their kids’ favorite Nick characters.
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