Toy Fair 2012 kicked into high gear at the Javits Center in New York City yesterday, with top companies unveiling the new toys slated to hit retail this year. Highlights from the show floor include innovate products, new technologies and evergreen brands. In addition, the best toys of 2011 were honored at the Toy of the Year awards, as well as industry veterans who were inducted into the Toy Industry Hall of Fame.
TOTY Winners Named
The Toy Industry Association presented industry leaders with twelve Toy of the Year awards and inducted two industry veterans into the Toy Industry Hall of Fame at the 12th annual a ceremony in New York City last week.
Disney Unveils Disney Junior Toy Line
Disney Consumer Products has unveiled more than 130 toys inspired by four series on its Disney Junior programming block on Disney Channel.
Hasbro Adds New Game Technology
Hasbro and Volumique, a French-based tablet technology provider, inked a deal for proprietary technology that powers its new line of zAPPed Games based on iconic brands such as Battleship and Monopoly.
Jakks Debuts Monsuno Toys
Jakks Pacific has debuted its toy line based on the original animated property Monsuno.
LEGO Unveils 2012 Toys
LEGO Systems unveiled more than 200 new products at Toy Fair 2012 in New York City.
Marvel Launches Avengers Cologne
Marvel Entertainment has partnered with JADS International for a line of cologne inspired by Marvel's The Avengers, which hits theaters May 4.
Warner Bros. Adds Scooby-Doo Toys
Warner Brothers Consumer Products has partnered with Oregon Scientific for a line of Scooby-Doo electronic learning toys that will include kids laptops and handheld devices.
Back to Toy Fair 2012 Round-up