“Having Bjorna on board is great news and comes off the back of a very successful BLE,” says Simon Kay of AT Media, “the reaction to Gummy Bear at the show was just phenomenal; people were literally queuing up to find out more about the brand and the licensees we spoke to were very enthusiastic about the huge levels of internet viewership Gummy Bear enjoys and the opportunities this presents. There are plenty more deals in the pipeline for this bear!”
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