On the heels of the newly formed NASCAR Teams Licensing Trust, two licensees have partnered with the centralized agency.

The agreements include:

Discussions are still under way for apparel and toys, with partners expected to be announced in the coming months.

Last week, NASCAR restructured its licensing business into a new operation, called NASCAR Teams Licensing Trust, streamlining its consumer merchandise programs for more than 30 national series drivers and partners. The new operation is an independent group managed by a board of directors made up of representatives of an initial 11 participating teams and NASCAR. The initial teams include Dale Earnhardt Inc.; Earnhardt Ganassi Racing with Felix Sabates; Hendrick Motorsports; Joe Gibbs Racing; JR Motorsports; Michael Waltrip Racing; Penske Racing; Richard Childress Racing; Richard Petty Motorsports; Roush Fenway Racing; and Stewart-Haas Racing. Any NASCAR national series team is able to participate in the trust and seek out merchandise partners in apparel, collectible die-cast, toys and trackside retail. NASCAR and the teams will directly manage their respective rights in categories outside the trust.