April 6, 2018
Mars Retail Group will open the M&M's World store in the famous Swiss Centre building in London's Leicester Square. The 35,000-square-foot store is the first of its kind in Europe.
"When it opens in the summer of 2011, M&M's World will provide visitors with a fun and interactive experience offering M&M's chocolate candies and an array of fun colorful M&M's-branded merchandise," says Susan Saideman, president of Mars.
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