, which was presented in partnership with
magazine. The competition considered a selection of 80 shows launched during the previous year and presented an award to the one with the greatest potential in terms of licensing and merchandising.
Holly Stein, vice president, licensing acquisitions & business development of Mattel, headed up this year's international jury, which included Tony Lisanti, editor-in-chief of
magazine (moderator); Grahame Grassby, Stella Projects; Elias Hofman, Exim Licensing; Maria Doolan, Zinkia Entertainment; and Bettina Kockler, Chorion.
Top companies presented numerous shows at the event, including:
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