Mattel Is Master of Speed Racer and The Dark Knight

Warner Bros. Consumer Products named Mattel global master toy licensee for both Speed Racer (due May 9, 2008) and The Dark Knight (due July 18, 2008) from Warner Bros. Pictures. Mattel will create an assortment of Hot Wheels die-cast vehicles, race

April 6, 2018

(due July 18, 2008) from Warner Bros. Pictures. Mattel will create an assortment of Hot Wheels die-cast vehicles, race sets and track sets based on

Speed Racer

, while Tyco will come to market with R/C vehicles and racing sets. Games, puzzles, and a special-edition UNO card game, as well as electronic games from Radica, will also hit shelves in late March 2008. Mattel will take elements from

The Dark Knight

for a product line that features a new Batsuit, a Batpod vehicle, action figures, Tyco R/C vehicles, role play, games and puzzles, and a special-edition UNO card game. Products will arrive on shelves in early June 2008.


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