Mattel Eyes Upstairs Optical Marketplace

Mattel extended its partnership with REM on a new line of Barbie branded eyewear. The Barbie eyewear collection features designs such as hearts, butterflies, and paisleys for 3- to 10-year-old girls. The branded metal and plastic frames ($100 to $120

April 6, 2018

Mattel extended its partnership with REM on a new line of Barbie branded eyewear. The Barbie eyewear collection features designs such as hearts, butterflies, and paisleys for 3- to 10-year-old girls. The branded metal and plastic frames ($100 to $120) are currently available at local optical shops.

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