April 6, 2018
Brand Central and BCP Imports have signed several master licensee partners, including toys, video games and more, for Silly Bandz.
The latest partners are:
- Cra-Z-Art for arts and crafts, activity makers, collectors' case, bead box, display stand and collectible dolls
- Mad Engine for apparel, featuring the shapes, colors and themes, as well as a gift-with-purchase pack of Silly Bandz
- Zoo Games for a video game and iPhone app
- University Games for games and puzzles
- ESI for cell phone accessories and gadgets
- SMMS for gummy candy in the shape of Silly Bandz
- Ouchies for "Silly band-ages"
Other categories available for licensing include fashion accessories, bags and totes, toys, electronics, housewares, domestics and social expressions.
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