Discovery Communications recently inked a deal with Marian Heath Greeting Cards to create a line based on Animal Planet. The collection debuted this month at the National Stationery Show.
The greeting card line features 24 pocket card spinners; 12 activity cards with cling material, wall magic, stickers and sounds; and 12 activity books with fun facts and games. The cards will launch this year, followed by the activity items in 2010.
The Joester Loria Group brokered the deal.
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