Alan Kravetz has been promoted to executive vice president at LMCA. He previously served as managing director of brand licensing for the agency, whose clients include Eastman Kodak and Eddie Bauer.
Before joining LMCA in 2007, Kravetz served as vice president of The Cherokee Group, president of Frye Boot Company and director of international sales and marketing at Rockport, a division of Reebok. He has also consulted for companies and brands such as Coach, Kevlar, G.H. Bass, Gore-Tex, Kenneth Cole, Thorlo and Kodiak.
"The appointment of Alan Kravetz to the position of executive vice president affirms our commitment to ensure that LMCA's current and future clients receive the most strategic and visionary services in the licensing industry," says Allan Feldman, chief executive officer of LMCA. "Alan's formidable licensing and business background, along with his forward-thinking mindset and strong work ethic make for a perfect fit with the mission and goals of the company."