Leveraged Marketing Corporation of America has been tapped to lead the brand extension program for Invista's Cordura fabric brand.
Cordura fabrics are used in high-performance gear and apparel products, including luggage, upholstery, backpacks, footwear, military equipment and tactical workwear. LMCA is seeking partners in footwear, carpet, tents, paint, laminate flooring, construction materials, car covers and floor mats, envelopes and packaging materials, hunting gear and apparel, fishing line and children's clothing.
LMCA is also seeking partners for Polarguard, another Invista brand.
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