“Avra brings a wealth of sales and marketing experience to our team,” says Steve Fowler, president, TLS. “She has a proven track record for building brands through a variety of creative marketing strategies. We are thrilled to have her join our team.”

Previously, Goldenblatt was the director of communications and Transcontinental Media, working on brands such as ELLE Canada, The Hockey News and Style at Home. Prior to that, Goldenblatt was the marketing manager at Vancouver Magazine.

TLS manages licensing for brands such as Almost Naked Animals, Dino Dan and Moose Toys.