April 6, 2018
The selection panel for Brand Licensing Europe's inaugural challenge, License This!: The Next Big Thing, has announced the shortlist of properties that will be presented to the panel and audience on Sept. 30.
The shortlist is:
- Animaru, a graphic design property from U.K. artist Sophie Hinton
- Bondiband, a boys' action animation, starring a rock band with very special musical instruments
- Gombby, a Portuguese animated preschool series about a boy baker
- Made in Me, an educational game that adults and children can play together
"It was not an easy task as we received many applications from all over the world, featuring a wide variety of content," says Helen McAleer, panel chairman. "The four ideas we selected all had something a little unusual and very appealing about them. We could see how licensing might play an important part in their future development and I am looking forward to hearing more about them on the 30th."
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