branded lifestyle products into a range of home décor, inspired by its sister publication
This is the first retail partnership for the
range for Kohl's will feature home and domestic products, including decorative pillows, frames, accent items, candles and holders and small furnishings. The line will retail from $9.99 to $149.99.
This September, the collection will hit approximately 350 Kohl's stores and Kohls.com.
"The expansion of our
branded lifestyle collection into the home category leverages the strong equity from an existing brand and increases its penetration across the store," says Don Brennan, senior executive vice president of Kohl's Department Stores. "We continue to differentiate Kohl's with exclusive, world-class partnerships and remain committed to growing market share."
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