Scholastic will publish a junior novelization and a reader for the feature. Beverly Hills Teddy Bear will make plush; Trevco will make t-shirts and sweatshirts; and Mad Dog will produce children's sleepwear.
“We are extremely pleased to join forces with Alcon Entertainment to represent the licensing on behalf of this extraordinary family film.
is destined to become a classic, evergreen property and we look forward with tremendous enthusiasm towards bringing this special brand to the Licensing Show,” says Joy Tashjian, president of JTMG.
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