The new format will be a third of the size of a typical John Lewis department store and will sell the retailer’s home, electrical and home technology offer, plus an espresso bar, customer collection and a gift list service.
John Lewis is investing £6 million ($9 million) in this new initiative and the first new shop will open in the autumn in Poole, Dorset.
The 45,000-square-foot selling space will have much smaller support and stock-holding areas than a full-size store.
“This is a significant departure for our business,” says Andy Street, managing director of John Lewis. “Poole will be our first new format shop for 20 years. Like our full-line department stores the new-format John Lewis will bring our differentiated service, inspiring products and great value to a new market.”
“The new format has been based on an enormous
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