Jo-Ann Fabric and Craft stores teamed with David Tutera, wedding expert and TV personality, to create "Down the Aisle in Style," a new line of DIY wedding accessories. Tutera's collection will launch in stores on Feb. 1.
The new line will help brides create wedding attire, décor and favors at a fraction of the cost. In addition, each product will include "Tutera Tips," which offer more advice from the wedding planner.
"I'm excited to create a line of wedding products that do not substitute affordability for elegance," says Tutera. "Not every bride can afford to hire a personal wedding planner to design her big day; and so many brides enjoy a hands-on approach to their wedding preparations. We're thrilled to provide an alternative to those who still refuse to settle for anything but perfection on a day they have been dreaming of for years."