The Jamba All Natural Smoothies range includes flavors such as razzmatazz, mango-a-go-go and strawberries wild.
"The $2.5 billion smoothie category is strong and growing," says Terry McDaniel, chief executive officer of The Inventure Group. "We now have a product that allows grocery, mass merchants and specialty retailers to capture their share of this growing category. In collaboration with the Jamba team, we've been able to offer an affordable, great-tasting solution from the No. 1 brand of fruit smoothies in the country, and we're seeing significant interest as a result. We are delighted to have a partnership with one of America's leading lifestyle brands."
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