The line will launch in the U.S., Australia, North America, Latin America and the U.K. next fall to support the premiere of the new episodes of Winx Club on Nickelodeon. Products will span multiple categories, including dolls, play sets, role play, dress-up and Halloween costumes.
“The agreement with Funtastic for the Winx Club product line strengthens our international presence in the girls toy aisle,” says Stephen Berman, president and chief executive officer, Jakks Pacific. “We are looking forward to introducing to the Australian market our comprehensive line of Winx Club products that bring positive messages of girl empowerment, friendship, adventure, magic and fashion that Winx Club epitomizes.”
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