April 6, 2018
“Subway Surfers is a fantastic brand,” says Morten Geschwendtner, chief executive officer, Ink. “It combines cute graphics with incredibly addictive gameplay and has the potential to become the next big app brand to successfully transfer into the licensing sector. Given the huge amount of sales it has generated in a very short space of time the sky is the limit with this property and I’m confident that it won’t be long until ‘Subway Surfers’ is as well known as ‘Fruit Ninja’ or ‘Angry Birds.’”
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